Calls had grown in recent months for a regulation governing social media and e-commerce, with offline sellers seeing their livelihoods threatened by the sale of cheaper products on TikTok Shop and other platforms. Online purchasing has become increasingly well-liked worldwide, but there are regional variations in the methods people shop online. In the Americas, for instance, e-commerce sales are dominated by the United States and Canada, while in Europe, international locations like the United Kingdom, Germany, and France are the largest players. In the Asia-Pacific region, China, Japan, and South Korea are the most important e-commerce markets.
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